When it comes to job hunting, a well-written cover letter can make all the difference. While your CV provides an overview of your professional experience, skills and qualifications, a cover letter gives you the chance to personalise your application and connect directly with the employer. It’s your opportunity to explain why you’re the perfect fit for the role, highlight your most relevant accomplishments and express enthusiasm for joining their team.
But many job seekers find writing cover letters challenging. It’s easy to fall into the trap of being too generic or focusing on the wrong details. This is where having a few examples in hand can be a big help. In this blog post, I’ll share two tried-and-true examples from Knock ’em Dead Cover Letters by Martin Yate, tailored for different job search scenarios. Whether you’re looking for a traditional job or making a career change, these examples will help guide you towards writing an impactful and professional cover letter.
Why a strong cover letter matters
A cover letter isn’t just a formality; it’s often the first impression you’ll make on a recruitment manager. Even if a job posting doesn’t explicitly require one, submitting a cover letter can set you apart from other candidates. It shows that you’ve put effort into tailoring your application, which reflects a genuine interest in the company and role.
Here are a few reasons why a strong cover letter is important:
- Personalisation: Your CV may be sent to multiple companies, but your cover letter is unique to each role. A customised cover letter demonstrates that you’ve researched the company and understand the position.
- Highlighting key skills: While your CV lists your skills, your cover letter allows you to explain how those skills are relevant to the job. It’s an opportunity to show how your experience aligns with the employer’s needs.
- Expressing enthusiasm: Employers want to hire people who are genuinely excited about the role and the company. A well-written cover letter gives you the chance to express your passion and enthusiasm in a way that a CV can’t.
- Explaining gaps or changes: If you’re transitioning careers or have gaps in your employment history, a cover letter can help address these areas and provide context that reassures the employer.
Let’s take a look at two examples that can help you craft your own.
Example 1: The General Cover Letter
This type of cover letter is ideal when you’re applying for a job within your current field. It’s straightforward and highlights your skills and achievements while also expressing your interest in the company and role.
Your Name
Address
City, Postcode
Phone Number
Email Address
Date
Employer’s Name
Title
Company Name
Address
City, Postcode
Dear [Employer’s Name],
I am writing to express my interest in the [Job Title] position listed on [Where You Found the Job Posting]. With a proven track record in [Industry/Field], I am excited about the opportunity to contribute to [Company Name] and help achieve your goals.
In my previous role at [Previous Company], I successfully [Brief Achievement or Responsibility]. My skills in [Key Skills] and my ability to [Relevant Task] make me a strong candidate for this position. I am particularly drawn to [Company Name] because of [Specific Reason Related to the Company].
I have attached my CV for your review. I look forward to discussing how my background, skills and certifications can be an asset to your team. Thank you for considering my application.
Yours sincerely
[Your Name]
This cover letter is simple yet effective. It focuses on your relevant experience and clearly communicates your interest in the role and the company. Always remember to tailor this to the specific job you’re applying for as personalisation is key.
Example 2: The career change cover letter
Switching careers can be daunting, but a well-crafted cover letter can help you demonstrate how your transferable skills make you a great fit for a new industry or role. This example is designed for someone moving into a different field.
Your Name
Address
City, Postcode
Phone Number
Email Address
Date
Employer’s Name
Title
Company Name
Address
City, Postcode
Dear [Employer’s Name],
I am writing to express my interest in the [Job Title] position at [Company Name], as advertised on [Where You Found the Job Posting]. With a solid foundation in [Previous Industry], I am eager to bring my experience in [Transferable Skill] to the [New Industry/Field].
During my time at [Previous Company], I developed strong skills in [Relevant Skills or Responsibilities]. I am particularly adept at [Key Competence] and have a keen eye for [Specific Task], which I believe will translate well to the [Job Title] position. My enthusiasm for [New Industry/Field] stems from [Reason for Career Change], and I am confident that my background in [Previous Industry] provides a unique perspective that will benefit your team.
I have enclosed my CV for your review. I am excited about the possibility of joining [Company Name] and contributing to your innovative projects. Thank you for considering my application.
Yours sincerely
[Your Name]
This letter focuses on transferable skills and shows how your previous experience can be applied to a new industry. When making a career switch, it’s important to emphasise your enthusiasm and willingness to learn, while also pointing out relevant skills you’ve gained in your previous career.
Tips for Writing an Effective Cover Letter
Now that you’ve seen some examples, here are a few tips to keep in mind when writing your own cover letter:
- Tailor it to the job: Don’t send the same generic cover letter to every job you apply for. Tailor each one to the specific role and company by highlighting relevant skills and experience.
- Keep it concise: A cover letter should be no longer than one page. Get to the point quickly, and focus on your most relevant qualifications.
- Show enthusiasm: Employers want to hire people who are excited about the opportunity. Make sure your enthusiasm comes through in your writing.
- Be professional: Use a formal tone and avoid using casual language. Make sure to proofread for spelling and grammar mistakes before sending it off.
Conclusion
A strong cover letter can give you an edge in the competitive job market. By tailoring your letter to the job and clearly communicating your skills and enthusiasm, you can make a lasting impression on potential employers. Whether you’re applying for a role in your current field or making a career change, use these examples as a starting point to craft your own compelling cover letter.
Need help writing your CV or cover letter? As a professional CV writer, I can help you stand out from the competition with tailored, effective applications that showcase your strengths. Contact me today to learn more!